ICT In Travel And Tourism Agency Managementâ€Myassignmenthelp.Com

Question: Discuss About The ICT In Travel And Tourism Agency Management? Answer: Inrtroducation: Its always seen that a strong tourism industry actually makes the countrys development reach new heights and make sure that there is social development as well. This also involves a lot of evolution and progression. In this industry of Travel and Tourism, the travel agencies play a great role in contributing to the growth. The role of communication is actually make sure that there is an influence on the choices of people and also to the destinations they would like to visit. In every day if a travel agency is actually using the ICT efficiently, then there will be a probable influence on the place they would like to visit vis--vis touristic destinations and the products they purchase or would like to. In daily business operations in any travel agency will involve a lot of work on the following: Presence online- Since now-a-days we have many agencies who are online, thus it becomes really essential to offer the packages online with exciting and mesmerizing photographs and small articles. (Bekkaoui, 2008). For example: Facebook allows you to sell packages on various groups along with description and photograph upload options. This is a normal operation which will can actually be used as a great communication tool- Communication Technology being the highlight. Information Technology: IT is too much into the travel agencies arena because of the popularity of websites and so much more. Thus for a travel agency, having a full proof site displaying all what they offer would actually help them get more and more customers. Here the IT will ease the process in great length- like payment options, availability and so much more on the customers fingertips. Also with the efficient systems now in place- customers can chat live which actually give them all the details without actually talking on phone and increasing the length of the process. Internet also proofs to be an excellent efficient tool. Even the world understands it that how important is ICT in travel industry and because of which the Chinese government has increased the budget for the private travel agencies who are in this business and actually promotes China as a great destination for tourists. (Mohamed Moradi, 2011). ICT not only will help travel agencies in general but will also assist them in handling a lot of other factors like that of mobile systems, transportation and eases their work quite a lot for currency conversions and translations etc. Travel agencies have a great help in managing travel groups on the above mentioned and makes sure that their business operations run smoothly. Travel agencies can actually use the ICT strategy and moreover data mining for information prediction and other management will actually encompass a combination of services and products which will be offered as s great bundle for the tourists to help in destination planning. Also countries around the world like Morocco, Australia even has given so much of help and budget to the local private business to expand. And they have been using these wide ranges of websites, social media pages only to make sure that they demonstrate all the beautiful places they have to offer. (Burgess, et. al 2011). Like for example- Malaysia has efficient information systems for visas in place which will help the travel agencies to actually smooth and save on time in procedural things. (Roman Dimitrios, 2012). Thus as per the various reasons which actually help travel agencies to get the benefits of ICT, thus the travel agencies should make sure that there should be a proper implementation of ICT in order to get benefits. This will also smoothen their daily processes and operations. References Bekkaoui, Z. (2008). A generic electronic market place platform [manuscript]: application to e-tourism (Masters thesis, Al Akhawayn University, Ifrane, Morocco), Available from Mohammed VI Library Online Catalog. (mlc.b1098520) Retrieved from ftp://its/AUI_Online_Theses/SSE-THESES/Bekaoui_Zahia_2008.pdf Burgess, L., Parish, B., Alcock, C. (2011). To what extent are regional tourism organizations (RTOS) in Australia leveraging the benefits of web technology for destination marketing and ecommerce?. Electronic Commerce Research, 11(03), 341 355. Retrieved from https://ehis.ebscohost.com/eds/pdfviewer/pdfviewer?sid=e3f849cf-3977-498e-a415-cda6a367feab@sessionmgr198vid=4hid=4211 Mohamed, I., Moradi, L. (2011). A model of e-tourism satisfaction factors for foreign tourists. Australian Journal of Basic Applied Sciences. 5(12), 877 883. Retrieved from https://ehis.ebscohost.com/eds/pdfviewer/pdfviewer?sid=55f38e06-e313-4948-a413-c0df2c5a7e7c@sessionmgr4002vid=3hid=4211 Roman, E., Dimitrios, B. (2012). E-tourism case studies. Routledge. Retrieved from https://books.google.co.ma/books?id=4eokjrxRb0MCprintsec=frontcoverdq=e-tourismhl=frsa=Xei=tdqnUuKGFIeS0QXDmICgDgredir_esc=y#v=onepageq=moroccof=false